Here’s the difference between Snowplow and Avo. The comparison is based on pricing, deployment, business model, and other important factors.
Snowplow is a provider of digital analytics for multiple platforms. It identifies users and tracks the way they engage with websites, applications, or IoT. It stores user's behavioral data in a scalable event data warehouse which can be plugged in with any analysis tool to crunch that data including big data toolsets, traditional BI tools, statistical and graphical tools. It enables to join web analytics and other snowplow event data with third-party data sources such as marketing data sets, customer data sets. The clients of the company include weebly, THE ICONIC, Unsplash, etc.
Avo is a next-generation analytics governance tool improving how product managers, developers, and data teams plan, track, and govern product analytics across organizations. Avos tracking plan interface lets teams standardize event schemas, branched workflows and peer reviews keep stakeholders informed, and type safe analytics code and debuggers make implementation faster than ever. Avo works seamlessly with existing analytics tooling so teams can ship faster without compromising data quality.
|Categories||Event Tracking||Data Privacy and Governance, Product Analytics|
|Stage||Late Stage||Early Stage|
|Target Segment||Mid size, Enterprise||Enterprise, Mid size|
|Business Model||Open Source||Commercial|
|Pricing||Freemium||Freemium, Contact Sales|
|Location||London, England||San Francisco|
|Companies using it|