Compare - Mixpanel VS Rakam
Here’s the difference between Mixpanel and Rakam. The comparison is based on pricing, deployment, business model, and other important factors.
About Mixpanel
Mixpanel is a mobile & web analytics platform which allows businesses to study consumer behaviour in real-time by tracking users' actions rather than page views. Mixpanel offers a simple SDK that can be installed on every major platform including mobile. It helps businesses increase conversions by identifying where they lose customers in any process using funnel method. It also offers retention reports that visualize how often the customers return and engage with their application. The company is tracking 17B+ actions for 2200+ companies including customers like Airbnb, Dropbox, Lyft, Tinder and Twitch.tv. Pricing is based on subscription model based on the data points tracked, with 8 pricing plans starting at 0$. Raised Series A from a16z, along with Marc Benioff and David Sacks.
About Rakam
Rakam provides data analytics platform on the cloud for enterprises to focus on deriving valuable insights from the visualization rather than data reporting, ETL etc. The product features event explorer, funnels & cohorts to understand user interactions, query builder, SQL editor, dashboards and recipes for pre-build reports & dashboards. The Paas platform is in beta and SaaS is under development.
Comparison Table
| Overview | ||
|---|---|---|
| Categories | Product Analytics | Product Analytics |
| Stage | Late Stage | Mid Stage |
| Target Segment | Enterprise, Mid size | Mid size, SMBs, Enterprise |
| Deployment | SaaS | SaaS |
| Business Model | Commercial | Commercial |
| Pricing | Freemium, Contact Sales | Freemium, Contact Sales |
| Location | San Francisco, California | San Francisco, California |
| Companies using it | ||
| Contact info |
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