Compare - Heap VS Indicative

Here’s the difference between Heap and Indicative. The comparison is based on pricing, deployment, business model, and other important factors.

About Heap

Heap provides cloud-based business intelligence software to understand customer behaviour. It allows businesses to automatically capture data from various platforms that include web, mobile, email transactions, and other cloud-integrations. It enables users to analyze data and capture insights and also offers data governance and data automation solutions. The clients include Twillo, AppNexus, Esurance, Harry's, Microsoft and WeWorks.

About Indicative

Indicative connects event data from various sources and provides a drag and drop interface for running real-time queries on data. Support connectors like Salesforce, Redshift, MySQL, Postgres, to provide a 360-degree view of each customer. Data Manager Enables renaming and re-labeling of data, eliminating maintenance after implementation. Enables mapping of data to core business KPIs to monitor the metrics. Has its own proprietary data and visualization tools.

Comparison Table

CategoriesProduct AnalyticsProduct Analytics, ETL Tools
StageMid StageLate Stage
Target SegmentMid size, EnterpriseEnterprise, Mid size
Business ModelCommercialCommercial
PricingFree trial, Contact SalesFreemium
LocationSan Francisco, CaliforniaNew York, US
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